How do you get your business recommended by ChatGPT and AI search?

When someone asks an assistant for "a company that can automate our invoices", most of today's assistants search the web, read a handful of pages and write an answer from them, often with links. Your page has to be one of those few, and it has to say something clear enough to quote.

So the old SEO basics still apply, with a twist. Clarity matters more than keyword density, and what other sites say about you counts as much as what you say about yourself.

Most of this is housekeeping, and it's also the part most sites skip. (This site, for what it's worth, offers a markdown version of every page. It's one of the cheaper wins.)

Assistants lean heavily on what others say. Get listed in the industry directories and comparison lists your buyers read. Keep your Google Business Profile and LinkedIn page accurate. Ask happy clients for reviews where your buyers look.

Communities matter too. Reddit and specialist forums show up in AI answers a lot, so helpful answers there, posted openly as yourself, can do more than another blog post on your own site.

Once a month, ask the main assistants the questions your buyers ask, worded the way they'd word them, and note whether you're mentioned and which pages get cited. Check your analytics for visits from chatgpt.com and perplexity.ai. It's a rough measure, but it moves.

Technical fixes tend to show up within weeks. Mentions from other sites take months. Anyone promising guaranteed AI recommendations by next month is selling something else.